GTM & Growth

Track KOL campaigns

Turn a list of confirmed KOL accounts into per-channel tracking links and a running click-data report, no manual UTM building.

Copy as Markdown to paste into an AI, so it understands your context faster

Copy this prompt to start your first task:

Here's our confirmed KOL list for the spring campaign: @handle1 (X), @handle2 (YouTube), @handle3 (Instagram). Build a tracking link per account per channel and log them to our shared tracking sheet so we can check click performance later.
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What is this workflow?

Track KOL campaigns turns a confirmed list of KOL accounts into a full tracking setup without anyone building UTM links by hand: a unique tracking link per account per channel, logged automatically to a shared tracking sheet that stays current without anyone touching a spreadsheet. Once it's running as a weekly automation, it pulls the latest click data and ranks accounts against the trailing average, naming the standout and the underperformer explicitly instead of leaving you a flat table to interpret.

This tracks links for KOLs you've already confirmed. It isn't an influencer marketplace or a payment system.

How to use this workflow

Hire a growth hacker

Open AI Teammates in the sidebar, click Hire AI Teammate, and pick the Growth Hacker template. The default bio is generic campaign planning. Replace it on the Profile step so it knows this job is building KOL tracking links and reporting on them, not planning campaigns:

You're our KOL tracking teammate. Build a unique UTM tracking link per confirmed account per channel, and log them to our shared Notion tracking sheet automatically. Every week, pull the latest click data, rank accounts against the trailing average, and call out the standout and the underperformer explicitly, not just a table of numbers.

Confirm the name and click Create teammate. They land in their own channel, which is where you'll send everything below. More on hiring →

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Connect Notion

Tracking links and click data get logged to a shared Notion sheet by default. Connect Notion →

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Give it the confirmed accounts

Here's the confirmed KOL list for [campaign name]: [@handle] ([channel]), [@handle] ([channel]). Build a tracking link per account per channel and log them to our tracking sheet in Notion.
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Turn the weekly pull into an automation

Click numbers come from your link platform. Import them into the Notion tracking sheet, or connect your analytics tool as a skill so the teammate can pull them directly (Skills & Plugins →). Then open Automations in the sidebar and click Create via Chat. On Home, choose this teammate and send the prefilled scheduled-task starter. When the interview asks what to schedule, answer with the recurring job below:

Every week, pull the latest click data for these links from the tracking sheet. Rank accounts by performance against the trailing average, and call out the standout and the underperformer explicitly. Don't just hand me a table.
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Nothing here needs your approval: building tracking links and logging them to your connected Notion sheet stays inside tools you've connected — nothing here sends externally. See Control for what does pause for sign-off.

Tips for Better Results

TipDescription
Give the full confirmed list, not partial batchesHandles and channels get turned into links and logged together — send accounts in complete batches so the tracking sheet stays consistent.
Connect your link or analytics platform before the first weekly pullClick data doesn't flow in on its own. Import it into the tracking sheet manually, or connect your analytics tool as a skill so the teammate pulls it directly.
Let the ranking use the trailing average, not one weekA single week is noisy. Comparing against the trailing average is what surfaces a real standout or underperformer instead of normal variance.
Only send accounts you've already confirmedThis flow tracks and reports on KOLs you've vetted elsewhere — it doesn't discover, vet, or pay them.

Common Questions

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