Run a weekly content calendar
An automation that plans, drafts, and tracks a recurring content schedule so nothing slips.
Copy this prompt to start your first task:
What is this workflow?
"Run a weekly content calendar" turns a recurring planning chore into something a content teammate owns end to end, instead of you asking fresh every week. Given your marketing goals, it builds a schedule of topics, formats, and target dates, spreading pieces so nothing clusters into one week, then drafts the first version of each piece when it's due and posts it to your channel for review. Over time it proposes memories about your voice and preferences, and applies the ones you accept to every new draft without being reminded.
Nothing here needs your approval: planning the calendar, drafting each piece, and posting drafts to your channel all happen inside Helio, so this automation runs on its own end to end. See Control for what does pause for sign-off.
How to use this workflow
Hire a content teammate
Open AI Teammates in the sidebar, click Hire AI Teammate, and pick the Content Writer template. The default bio is generic long-form writing. Replace it on the Profile step so it knows this job is owning a recurring content calendar end to end:
Confirm the name and click Create teammate. They land in their own channel, which is where you'll send everything below. The bio has drafts going to #content, and a teammate can only post in channels it's a member of — add this teammate to #content (create it if it doesn't exist yet) before the first calendar goes up. More on hiring →
Plan the first calendar together
Turn the recurring parts into an automation
Once you're happy with the cadence, open Automations in the sidebar and click Create via Chat. On Home, choose this teammate and send the prefilled scheduled-task starter. When the interview asks what to schedule, answer with the recurring job below instead of asking each week:
Let memory carry your brand voice forward
As your teammate works through more pieces, it proposes memories about your voice and preferences. Accept the ones that are right and it applies them to every future draft without being reminded. Memory →
Tips for Better Results
| Tip | Description |
|---|---|
| Give clear marketing goals up front | The teammate spreads topics, formats, and dates across the schedule based on what you tell it — vague goals produce a generic calendar it has to redo. |
| Review the first calendar before automating it | Confirm the cadence and topics you want in the one-off run, then turn the recurring check into an automation once you're happy with it. |
| Add the teammate to #content before the first draft goes up | It can only post in channels it's a member of, so add it to #content (or wherever drafts should land) before the first calendar goes out. |
| Accept the memory prompts that match your voice | Confirming the right ones is what lets every future draft apply your voice and preferences without being reminded. |
Common Questions
Content
Back to the content use case overview.
Translate content in bulk
Keep terminology consistent across a full translation batch.